Ken Auletta

Ken Auletta has been the "Annals of Communication" columnist for The New Yorker since 1992. He is the author of seven previous books, including three national bestsellers. In ranking him as America's premier media critic, the Columbia Journalism Review concluded, "No other reporter has covered the new communications revolution as thoroughly as has Auletta."  He has written for various newspapers and magazines, and appeared regularly as a television interviewer and analyst. He started writing for The New Yorker in 1977.  He grew up in Coney Island and now lives in New York City with his wife and daughter. 

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Author: Ken Auletta
Release Date: June 05, 2018
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of Googled

Advertising and marketing touches on every corner of our lives, and is the invisible fuel powering almost all media.
cover_9780525633310
cover_9780739301036
Author: Ken Auletta and Andrew Leckey | Narrator: Oliver Wyman, Eliza Foss and Jeff Woodman
Release Date: April 23, 2002
A Vintage Original

The first installment of an exciting new annual anthology–a year's worth of the most interesting, noteworthy, and best-written articles on all aspects of the business world.

Series editor Andrew Leckey and guest editor Marshall Loeb have scoured the print media, consulted with the editors of major business and general interest publications, and surveyed journalism school deans in order to find the thirty best business stories from the past twelve months.
$19.96
ISBN: 9780739301036
Abridged Download
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cover_9780375419195
Author: Ken Auletta | Narrator: Robert O'Keefe
Release Date: January 09, 2001
The Internet Revolution, like all great industrial changes, has made the world's elephantine media companies tremble that their competitors-whether small and nimble mice or fellow elephants-will get to new terrain first and seize its commanding heights.
$12.50
ISBN: 9780375419195
Abridged Download
cover_9780375419195