An audacious, irreverent investigation of human behavior—and a first look at a revolution in the making
Our personal data has been used to spy on us, hire and fire us, and sell us stuff we don’t need.
Chip and Dan Heath, the bestselling authors of Switch
and Made to Stick, tackle one of the most critical topics in
our work and personal lives. how to make better
Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities.
The career escalator is jammed at every level. Unemployment rates are sky-high. Creative disruption is shaking every industry.