Eric J. Johnson

Eric J. Johnson is Norman Eig Professor of Business and director of the Center for Decision Sciences at the Columbia Business School. He has been the president of the Society for Judgment and Decision Making and the Society for Neuroeconomics. His academic awards include the Distinguished Scientific Achievement Award of the Society for Consumer Psychology, Fellow of the Association of Consumer Research, and an honorary doctorate in behavioral economics from the University of St. Gallen in Switzerland.

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The Elements of Choice Cover
Author: Eric J. Johnson
Release Date: October 05, 2021
A guide to the inner workings of how decisions are made—and an essential tool kit for helping others make decisions better Plenty of books dwell on the faults in our decision-making or offer advice on how to make better choices. The Elemen...
The Elements of Choice Cover