Emanuel Rosen

Emanuel Rosen was Vice President of Marketing for Niles Software, the makers of EndNote, for nine years before-like scores of other Silicon Valley success stories-selling his share in the company and retiring on the proceeds. He has spent the last two years researching and writing this book. He lives in Menlo Park, California.

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The Anatomy of Buzz Cover
Author: Emanuel Rosen | Narrator: Jason Culp
Release Date: January 16, 2001
A groundbreaking guide to creating the word-of-mouth magic that cuts through the skepticism and information overload of today's consumers, and drives sales-and profits-to new heights. What turns a "sleeper" into a box-office bonanza or cata...
The Anatomy of Buzz Cover