Welcome to another episode of This is the Author In Conversation, a more personal behind-the-mic chat with our authors in the audiobooks studio. In this episode, we invite you into the sound booth with entrepreneur and business strategist Mike Michalowicz, author and narrator of The Pumpkin Plan and Fix This Next.
Starting, maintaining, and reinvigorating a business isn’t simple; but in both The Pumpkin Plan and Fix This Next Mike Michalowicz explains systems that every businessperson, entrepreneur, and employee can put in place to draw more satisfaction—and more success—from what they do. Listen in to hear Mike answer questions submitted directly from his readers (and expertly read in the studio by his audiobook director, Scott Cresswell). Learn about Mike’s recording process, how The Pumpkin Plan has evolved over its ten year history, and how Fix This Next came to be Mike’s “hub book.” Plus, discover Mike’s most productive writing spot—his answer will definitely surprise you.
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Listen to clips from the audiobooks mentioned in this episode:
Over the past decade, Mike has developed an ardent following for his funny, honest, and actionable insights told through the stories of real entrepreneurs. Now, Fix This Next offers a simple, unique, and wildly powerful business compass that has already helped hundreds of companies get to the next level, and will do the same for you. Immediately.
After reading an article about a local farmer who had dedicated his life to growing giant pumpÂkins, Michalowicz realized the same process could apply to growing a business. He tested the Pumpkin Plan on his own company and transformed it into a remarkable, multimillion-dollar industry leader. First he did it for himself. Then for others. And now you.
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