Instant Wall Street Journal Bestseller!

You don't need to be Ivy League educated, have money, be creative, or even have an idea to get rich. You just need to be willing to break the rules.


At nineteen, I founded a software company with $119 in my bank account. Five years later, it was valued at $10.5 million. I don't consider myself exceptionally brilliant. I just realized something few people know: You don't need lots of money or an original idea to get really rich.

Now, I make more than $100,000 in passive income every month, while also running my own private equity firm and hosting The Top Entrepreneurs podcast, which has more than 10 million downloads. This book will show you how I went from college dropout to member of the New Rich. And I'm holding nothing back. You'll see my tax returns, my profit and loss statements, my email negotiations when buying and selling companies.

It's time to forget your grandfather's advice. I'll teach you how to be a modern opportunist--investor, entrepreneur, or side hustler--by breaking these four golden rules of the old guard:

1.Focus on one skill: Wrong. Don't cultivate one great skill to get ahead. In today's business world, success goes to the multitaskers.
2.Be unique: Wrong. The way to get rich is not by launching a new idea but by aggressively copying others and then adding your own twist.
3.Focus on one goal: Wrong. Focus instead on creating a system to produce the outcome you want, not just once, but over and over again.
4.Appeal to the masses: Wrong. The masses are broke ($4k average net worth in America?). Let others cut a trail through the jungle so you can peacefully walk in and capitalize on their hard work.

By rejecting these defunct rules and following my unconventional path, you can copy other people's ideas shamelessly, bootstrap a start-up with almost no funding, invest in small local businesses for huge payoffs, and reap all the benefits.
"Nathan challenges the old-school business rules most entrepreneurs take for gospel and teaches--with pictures as proof--how he used a totally different set of rules to build a fortune. Refreshing to see an author who is actually doing what he writes, and then sharing his real tactics. No BS 'theory,' this book is for people who take action."  --Tucker Max, CEO of Book in a Box and author of I Hope They Serve Beer in Hell

"Just finished. That was damn good. I usually zip through books, but this one just kept sucking me in. I like that it was full of real stories with screenshots." --Andrew Warner, creator of Mixergy

"I’m still in the glass-eating phase of my career, so I’m eager to copy others’ maps. This book is giving me loads of new ideas." --Sean Langhi, first-time founder