From NPR comes the definitive guide to podcasting—featuring step-by-step advice on how to find a unique topic, tell the best stories, and engage the most listeners, as well as the secrets that will take your pod to the next level.

Whoever you are, whatever you love, there’s a podcast audience waiting for you, and in today’s booming audio storytelling landscape, it’s never been easier to share your voice with the world. But while the barrier to entry for podcast production is relatively low (just the cost of a mic and a laptop), the learning curve is steep—and quality matters. That’s where NPR comes in. 
In NPR’s Podcast Start Up Guide, Glen Weldon draws on NPR’s extensive educational materials and army of talent—from recognizable hosts, such as Guy Raz (How I Built This), Gene Demby (Code Switch), Linda Holmes (Pop Culture Happy Hour), and Yowei Shaw (Invisibilia), to indispensable behind-the-scenes players, such as producers, engineers, and editors—to guide aspiring podcasters through the conception, creation, and launch of a podcast.
Part master class, part candid informational interview with the best in the business, this book is a must-read for anyone who wants to make their dream of starting a podcast a reality. 
“This guide answers the questions of any would-be podcaster while keeping the tone fresh, funny, and accessible. Weldon also supplies interactive exercises to give every new show the best chance of success, including marketing, distribution and metadata suggestions. Each beloved podcast starts somewhere, and this book is ideal for those looking to be the next big hit.”—Shelf Awareness

“Written in a friendly tone full of jokey sidenotes, this book guides the nascent podcaster through . . . everything from concept to the right type of microphone to whether or not to monetize. [T]his user-friendly, comprehensive guide is a must for potential podcasters.”Booklist